Pro and Enterprise Plans copy
The PRO and Enterprise plans from Acumbamail offer advanced tools to make the most of your email marketing campaigns. Once you subscribe to one or the other, you can check at any time the extra features included in your plan from the My extras section in your plan details. In this article, we explain in detail how to make use of the features included in both plans:
In this article:
- Send to each subscriber at their most active time
- Automatic resend to non-openers
- Check the quality of your campaign
- Analysis of the best time slot
- List optimization
- List quality
- Facebook audiences
- Priority support
- Email marketing consulting
- White label
- Priority in the sending queue
- Tests on different devices
- Dedicated IP
- Custom domain for landing pages
- Custom data processing contract
Send to each subscriber at their most active time
Our system analyzes the previous behavior of each subscriber with your past campaigns, and each one will be sent at the time when they statistically have the highest chances of opening the email within the next 24 hours from when you send the campaign. You will find this feature in step 5 of campaign creation and you will need to activate it before proceeding with the sending.
Automatic resend to non-openers
You also have the option to resend the campaign to those who have not opened it, with a new subject line (you cannot resend it with the same subject as the first time), after the time you have configured for it in this same section. You will find this feature in step 5 of campaign creation and you will need to activate it before proceeding with the sending.
Check the quality of your campaign
This feature will evaluate different parameters of your campaign.
SPF and DKIM signature
The configuration of DKIM and SPF and the verification of the sender's domain have a direct impact on deliverability. This analysis will indicate whether both processes have been carried out correctly.
Analysis with SPAM Assassin
Spam Assassin is a tool that analyzes the factors that can cause your sending to fall into SPAM filters. If it finds any errors that you need to correct, it will indicate them in this section.
Link analysis
We will also analyze all the links included in your campaign, and that their corresponding URLs work correctly.
Analysis of prohibited words
There are a number of words that it is advisable not to include either in the subject or in the body of the email, as they are commonly used in unwanted emails or illegal practices such as phishing. If you have included any of these words in your campaign, you can consult them in this section.
Analysis of the best time slot
Based on the data from your previous campaigns, we will analyze what the best time slot is for your campaigns to achieve more opens and interactions, and this time will be available for you to schedule your sends.
To activate this feature, select the option Calculate time slot in the Extras section about sends from the My extras tab:
List optimization
In the Lists section within the Newsletters section in the left panel of your account, double-click on one of your lists and go to the Advanced tab.
With the Optimize list option, you will have access to a section where you can set parameters for your subscribers to be automatically removed in case they bounce a certain number of soft bounces, do not open X campaigns, do not open campaigns within a certain time, or do not click on links. This way, you will maintain a list with the most active subscribers and achieve a higher open rate and increase deliverability.